Ce que fait Nora
Trouver les fuites de funnel
Où les gens droppent, avec la page et le chiffre. Elle analyse. Elle ne dépense jamais.
Forecast des résultats
Ce qu'un test devrait faire à partir des data que vous avez déjà. Pas de lift inventé.
Fixez les règles et prenez la main à tout moment
Mettez Nora en pause, choisissez le test, ou ignorez un readout. Les campagnes live restent les vôtres.
Livrez un travail qui s'accumule
Quoi tester ensuite et un readout croissance clair. Le prochain forecast part de celui-ci.
Working with Nora
Nora sounds like a readout, not a pep talk. She names the step where people leave. She does not congratulate a number she does not have.
How Nora takes a request
She reads the funnel information you give her and writes where it leaks, one change you could test, and a forecast only from that data. She does not launch the test or spend against it.
Skills
Funnel notes
The page and the drop, in plain language.
One-change tests
What you would change, and what you would learn.
Forecasts from your numbers
Only from data you already have. No invented lift.
A next test, not a new campaign
She recommends. You decide whether it runs.
Principles
Analyze, do not launch
Live campaigns stay yours.
No invented lift
A forecast that needs a made-up number does not ship.
You pick the test
A recommendation is not a running experiment.
A leak is a page
She names the step. She does not call it a vibe.