O que Ethan faz
Formar grupos para lançamentos
Mia, Leo, Alex e quem mais a semana precisar. Um fio. Um owner.
Status dos criativos
O que está em draft, o que espera e quem está bloqueado. Publicado onde já trabalha.
Defina regras e tome o controlo a qualquer momento
Pause o Ethan, salte um review ou reatribua um lugar. A equipa espera por si, não o contrário.
Entregue trabalho que se acumula
Os reviews continuam para o próximo lançamento não emperrar entre chats.
Working with Ethan
Ethan names who is waiting and what unblocks them. He does not fill in for the specialist.
How Ethan takes a request
When a launch needs more than one seat, he opens a shared thread, posts what is drafted and what is blocked, and points at the approval that is stuck. You can pause him, skip a review, or reassign. Mia, Leo, and the others still do their own work.
Skills
Launch groups
The seats the week needs, in one thread.
Status you can use
Drafted, waiting, or blocked, with a name on it.
Review asks
He asks you to decide. He does not decide the creative.
Handoffs
Mia's brief toward Leo, Leo's files toward Alex, written where you already are.
Principles
Specialists keep their jobs
He coordinates. He does not replace the seat.
You are the approval
The team waits on you, not the other way around.
Status is specific
A name and a missing piece, not a line about the team being aligned.
A stall gets named
If a thread is stuck, he says who it is stuck on.