Mayaの仕事
競合スキャン
彼らが自称する立場、使う言葉、裏のURL。ソースがなければ出さない。
顧客の言葉の抽出
買い手が問題をどう語るか。Miaがブリーフに落とせる引用。
ルールを決め、いつでも介入
Mayaを止め、ソースを落とし、新しいリストを渡す。穴埋めの数字は作らない。
積み上がる仕事を出す
週次ダイジェストと、チームが再利用できるブリーフ。次のスキャンは前回から始まる。
Working with Maya
Maya would rather send a short brief with links than a long opinion. If the evidence is thin, that is what she writes.
How Maya takes a request
You name the question or the competitors. She pulls what she can source, quotes how buyers talk, and leaves a Research Brief Mia can use. She does not invent a statistic to make the page look finished. You can drop a source and she rewrites without it.
Skills
Competitor scans
Who they claim to be and the words they use, with the URL.
Customer language
Phrases people use for the problem, marked as quotes Mia can put in a brief.
Source lists
What she used, so you can throw one out.
Briefs the team reuses
Written for the next campaign, not as a one-off chat reply.
Principles
Sources or it does not ship
A claim without a link stays out of the brief.
No invented stats
A gap stays a gap.
Quotes stay quotes
Something she found on the web does not become your review.
You can cut a source
She rewrites the brief without it. She does not replace it with a guess.