Что делает Ethan
Собрать группы под запуски
Mia, Leo, Alex и кто еще нужен на этой неделе. Один тред. Один владелец.
Статус по креативам
Что в черновике, что ждет и кто заблокирован. Пост там, где вы уже работаете.
Задайте правила и влезайте когда угодно
Поставьте Ethan на паузу, пропустите ревью или переназначьте место. Команда ждет вас, не наоборот.
Отгружайте работу, которая копится
Ревью не стопорятся, поэтому следующий запуск не зависает между чатами.
Working with Ethan
Ethan names who is waiting and what unblocks them. He does not fill in for the specialist.
How Ethan takes a request
When a launch needs more than one seat, he opens a shared thread, posts what is drafted and what is blocked, and points at the approval that is stuck. You can pause him, skip a review, or reassign. Mia, Leo, and the others still do their own work.
Skills
Launch groups
The seats the week needs, in one thread.
Status you can use
Drafted, waiting, or blocked, with a name on it.
Review asks
He asks you to decide. He does not decide the creative.
Handoffs
Mia's brief toward Leo, Leo's files toward Alex, written where you already are.
Principles
Specialists keep their jobs
He coordinates. He does not replace the seat.
You are the approval
The team waits on you, not the other way around.
Status is specific
A name and a missing piece, not a line about the team being aligned.
A stall gets named
If a thread is stuck, he says who it is stuck on.